+91 7305572111 / +91-44-49109999 info@mafoistrategy.com
About us

Empowering Success Through Expertise and Innovation

At Ma Foi, we believe in the power of transformation. Our journey began with the visionary spirit of Mr. K Pandiarajan and Mrs. Hemalatha Rajan, who sought to enhance the employability of fresh graduates and create a thriving talent pool for job seekers. This dream materialized into Ma Foi, a trailblazing HR company that revolutionized the industry with its value-driven approach, elevating job seekers from commodities to highly valued resources.

As the first Indian HR services company to venture into international markets, we’ve established operations in 14 countries across the globe, serving over 2,500 clients through our 122 offices. Our commitment to excellence and unwavering dedication to our clients have been the cornerstones of our success.

Ma Foi Strategic Consultants Private Limited, founded in 2012, is the natural evolution of our journey. Our core mission is to provide top-tier consulting advisory services to organizations seeking direction to achieve their goals. In a world where business conditions are constantly evolving, our seasoned experts are here to guide you in adapting to market dynamics and staying competitive.

Our Commitment to Excellence

At Ma Foi, our purpose is to deliver tangible and sustainable results for our clients.

We achieve this by combining our expertise and experience with your unique insights. Throughout every assignment, from initial discovery to final delivery, we maintain the highest levels of professional rigor. Our commitment to excellence, client-centric approach, and deep industry knowledge make us your trusted partner in achieving your business goals.

Vision,Mision & Values

Vision: To deliver tangible and sustainable results for our clients by combining our expertise and experience with their insights.

Mission: We maintain the highest levels of professional rigour throughout every assignment, from the initial discovery phase to the final delivery. Our commitment to excellence, client-centric approach, and industry knowledge make us your trusted partner in achieving your business goals.

At Ma Foi, we don't just consult; we transform businesses and empower success. Join us on a journey of growth and innovation, where your success is our ultimate goal.

Our Expertise

We specialise in assisting small and medium enterprises (SMEs) in developing business strategies that guarantee organisational success. Originally founded in 1992 as a recruiting company, Ma Foi expanded its services to consulting, leveraging the expertise of our senior consultants and business transformation experts.

Our team of business consultants comprises seasoned professionals who prioritise client service and delivery quality. They excel at negotiating and managing challenging projects, collaborating seamlessly with teams and businesses. At the core of our capability lies the art of enabling and sustaining change while creating frameworks for continuous improvement. We seamlessly integrate technology, industry best practices, and business consulting to provide comprehensive solutions for your business's unique needs.

Over the last 10 years, our business consulting team has successfully served more than 500 clients. With industry-specific expertise and deep functional experience, Ma Foi partners with companies to enhance their HR, payroll, and compliance processes while honing business growth and transformation strategies to achieve organisational imperatives.

Our D3 Approach

At Ma Foi, we live by three simple yet powerful words:

Discover, Differentiate, and Deliver is a philosophy that drives us to constantly innovate, adapt, and exceed expectations.

Discover: Unearthing Possibilities

We dig deep to understand our clients' unique needs and challenges. It's the stage where we unearth hidden opportunities, identify potential roadblocks, and create a solid foundation for informed decision-making. By delving deep into our clients' specific circumstances, we set the stage for crafting tailored solutions that perfectly align with their goals.

Differentiate: Tailoring Solutions

We don't believe in one-size-fits-all approaches. Instead, we leverage our deep industry knowledge and expertise to tailor strategies and recommendations that set our clients apart from the competition. Our goal is to help our clients stand out, succeed, and thrive in their unique landscape.

Deliver: Brining Results to Life

We bring those solutions to life, ensuring our clients' success. Our team of seasoned professionals executes projects with precision, passion, and dedication, working alongside your team to implement strategies and effect change. Our commitment to delivering results is unwavering, and we measure our success by your success.

Our D3 approach guides everything we do, ensuring your path to success is clear and effective.

Our Management

K. Pandia Rajan (KPR)

K. Pandia Rajan, affectionately known as KPR, is a visionary leader renowned for his pivotal role in shaping Ma Foi into India's most respected HR service provider. His leadership has been a beacon of values, emphasising growth, diversity, transparency, and dignity.

With over three decades of dedication, KPR has overseen Ma Foi's journey to excellence. He's now leading Ma Foi's transformation into a dynamic player in growth consulting, HR consulting, and managed services. KPR also serves as Executive Chairman of CIEL HR, a rapidly growing workforce solutions provider operating in India.

Beyond corporate success, KPR has a rich background in public service and community development. His visionary leadership continues to drive transformation and positive change.

K. Pandia Rajan (KPR)
Chairperson
Hemalatha Rajan

With over 30 years of experience spanning HR, finance, auditing, and executive search, Hemalatha Rajan is a distinguished Chartered Accountant. She co-founded Ma Foi, which grew into India's largest HR service provider, and now leads CIEL HR towards market leadership.

Hemalatha Rajan's impact goes beyond business; she's known for creating livelihoods for underprivileged women and serving on the boards of various companies and NGOs. As a respected leader, she oversees the company, ensuring its continued success.

Hemalatha Rajan
Director
Rajiv Krishnan

With over 30 years of diverse experience in global multinationals and leading Indian groups, Rajiv Krishnan is our MD and CEO, a seasoned leader who consistently drives transformation in HR services. For over 20 years, he has successfully built businesses across five different companies in the professional services industry, specialising in HR services, HR tech, and HR consulting.

Rajiv's practical approach to executive assessment, coaching, and leadership development has yielded remarkable results, encompassing relationship building, strategic alignment, change readiness, and organisational transformation. Rajiv has worked in reputed organisations like Korn Ferry, EY, Mercer Consulting India, and DDI India in leadership roles. Beyond his corporate achievements, he is a respected speaker at prestigious forums, an accredited life coach, and a guest lecturer at esteemed academic institutions in India. Rajiv Krishnan's profound industry insights continue to shape the HR services landscape, making him a driving force in leadership and business innovation.

Rajiv Krishnan
MD and CEO
Aditya Narayan Mishra

Aditya, a director at Ma Foi, brings over 28 years of invaluable experience to the business services sector.

He has spearheaded strategic initiatives across HR, IT, process re-engineering, and sales, leading to significant productivity improvements and accelerated sales growth.

Aditya has served on the executive boards of industry bodies and continues to shape industry opinions through his influential blogs. Aditya's insights are frequently quoted by various national print media and online platforms, particularly on HR and employment subjects. His visionary leadership and industry influence are guiding forces in Ma Foi's ongoing journey of transformation and excellence in business services.

Aditya Narayan Mishra
Director
Santhosh Nair

With over two decades of professional experience, Santhosh Nair is a director, particularly distinguished by his remarkable 17+ years in the HR service industry. Under his dynamic leadership, businesses have witnessed exponential growth, breaking new ground by extending their reach into Tier 2 and Tier 3 cities across India.

Santhosh's visionary strategies have not only expanded our presence but have also left a profound impact in regions previously underserved. His leadership has been instrumental in charting a path towards operational excellence and growth, making him a driving force in the HR services sector.

Santhosh Nair
Director

Our Leadership Team

Banu S
Assistant Vice President

With 16+ years of experience, Banu is a seasoned leader in organisational development and transformational initiatives. Renowned for problem-solving and team building, she enhances employee engagement and drives business results. Banu has led 150+ transformation projects, optimising functions for organisations of varying sizes. She excels at creating efficient value chains and addressing challenges for companies with 250 to 10,000+ employees. As an agile change agent, she champions emerging practices, technology, and Performance Management Systems (PMS) design, ensuring functional alignment with evolving business needs.

Vasu Rao
Business Head – HR Managed Services

Vasu leads the HR Managed Services division at Ma Foi He has around 20 years of experience across sectors. Vasu’s expertise lies in tailoring HR systems, policies, and processes to ensure seamless regulatory compliance for our clients. He serves as a transformative force, driving excellence in payroll management and regulatory adherence. His strategic approach empowers clients with precision and efficiency in managing their payroll and compliance needs, making him a trusted partner in their journey to success.

Srinivas Yelandur
Partner – Growth Consulting

Srinivas Yelandur is a management consultant and digital venture builder with 25 years of experience. He has worked in leadership positions at Ernst & Young, Accenture, Gartner, and IBM. Srinivas has rich cross-cultural and business experience working with clients across diverse industries. He is an alumna and an Entrepreneur-in- Residence at INSEAD Business School, Singapore. He holds a Master’s in Applied Computer Science with Distinction and a Bachelor’s Degree in Science majoring in Physics and Mathematics from Bangalore University.

Suchi Hindocha
Principal Consultant – HR Consulting

Suchi has over 15 years of experience in HR consulting, partnering with diverse Indian organisations, from MNCs to start-ups. Renowned for aligning HR with business, she has a knack for creating impactful solutions that foster organisational growth. She excels at introducing digital innovations and crafting progressive organisational structures. A post-graduate from Welingkar’s Institute of Management, she has held pivotal roles in leading HR consulting firms, complemented by her experience in sales and marketing in the hospitality and fashion sectors.

Khushboo Periwal
Regional Business Head

Khushboo has over a decade of expertise in strategic talent management and organisational development across clients in India and the Middle East. With a strong talent strategy background, she excels at designing competency frameworks and ensuring high-quality client services. Her areas of expertise include strategic talent management, career planning, and employee engagement. Academically, she is a postgraduate from the IIPM with certifications in Thomas Profiling Tools and Lumina. Prior roles include working with Thomas Profiling.

Our CSR Activities

We firmly believe that an organization’s triumph should be inherently tied to its commitment to societal well-being. Our multifaceted CSR approach revolves around empowering women, providing healthcare to children, and building education for deserving children. At Ma Foi, CSR is not a responsibility; it’s a privilege and a purpose that we wholeheartedly embrace.

We actively engage with Corporates for impactful CSR Programs in Skill Development through The Ma Foi Foundation . Our mission is to empower economically and socially marginalized students through diverse skill training programs. These initiatives encompass sectors like BFSI, Automobile, Healthcare, Logistics, Retail, Human Resource Management, Recruitment, and more. With over 100,000 families positively impacted, we have driven progress in Education, Healthcare, Sports, Women’s Empowerment, and Environmental initiatives.

Join us in our journey to create a better tomorrow through corporate CSR activities. Connect with The Ma Foi Foundation and be a part of the transformative change we bring to communities. Your actions today can shape a brighter future for all.

TESTIMONIALS

TAQA NEYVELI POWER CO. PVT. LTD

“TAQA Neyveli has been working with MaFoi in various assignments over a period of time. MaFoi has consistently delivered exceptional services by well understanding nature of our business operations and needs.”

Recently we engaged MaFoi for conducting compensation benchmarking exercise for TAQA. MaFoi exhibited expert knowledge and professional process throughout the exercise…read more

Edwin Bright

Taqa Neyvel Power co. pvt. ltd

IWMA

The Industrial Waste Management Association was set up in 2002 with the encouragement of Tamil Nadu Pollution Control Board with the objective of facilitating the creation of facilities for responsible treatment, storage and disposal of hazardous wastes from industries in the State of Tamil Nadu. What started as an informal group of less than ten industries has now grown to have a membership of around 2500 industries, spanning the entire spectrum in terms of size – tiny and micro sector to the largest sector in diverse spheres – automobiles to chemicals to railways to refineries to electroplating… read more

Mani

IWMA

Velmart.com

When we had an idea of developing a big e commerce project , we discussed the design with various companies , out of that only mafoi were able to provide us the right technology solution which is suitable for… read more

Prabhuvel

Velmart.com

Marks Engineerings Works

We thank you for spending time in our industry for the survey activities. We also appreciate the involvement and dedication you showed during this entire period. Mafoi’s assessment and… read more

V Dinesh

Marks Engineerings Works, Coimbatore

The Saudi Investment Bank

As an Organization that promotes a feedback culture, The Employee Engagement Survey (ESS) has become an invaluable management tool for SAIB. Over the years, SAIB has conducted Engagement Surveys with the kind assistance of Ma Foi and each survey has… read more

Mr. Sameer Shahid

Senior Manager – Employee Relations, The Saudi Investment Bank

Empowering Possibilities Together

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